Metropolitan Nephrology Associates are a lively bunch of doctors with a practice deep-rooted in history. They were looking to convey a fresh and friendly vibe while still portraying an image of a well-seasoned practice, since it has been around for over 40 years. With four locations throughout the Philadelphia area, we created a cohesive identity and web space that feels professional yet accessible.
Park Central, a 10-story office building in Atlanta, was in need of an identity rebrand. Sovereign Capital Management Group brought us on board to find a branding solution that would compliment the more than $1 million in cosmetic upgrades that they were doing to improve the building. We created brand standards for both interior and exterior signage to help tenants easily navigate the facility.
We’re taking a walk down memory lane with this project…over 5 years ago and the brand still feels strong.
Cooking up the perfect logo for this Main Line BYOB was a tall order. Pescatore owner, Tom Anastasi, was looking for an identity that properly conveyed the name of his restaurant, which literally translates to “Fisherman”. It needed to be simple, iconic and, most importantly, Italian. So we used a traditional Italian color palette of gold and burgundy while strategically placing the flourishes to appear like fish tails. This design was carried across all of the branding, from signage to business cards and staff uniforms.