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Different, But The Same: Creating Effective Content For A Multigenerational Audience

Corey Pontz2023-12-21T19:43:41-04:00Brand Design Blog, Digital Design, Multigen Branding|

5 Reasons Why It Makes Sense To Say “No” To A Client

Corey Pontz2023-11-06T18:39:53-04:00Accessibility, Brand Design Blog, Digital Design|

Reframing Pop Culture With a Multigenerational Mindset

Corey Pontz2023-10-04T03:39:00-04:00Brand Design Blog, Multigen Branding|

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We were thrilled to partner with The AAPSS on mate

We were thrilled to partner with The AAPSS on materials for this year’s Daniel Patrick Moynihan Prize! In celebration of Senator Moynihan’s legacy of advancing the public good, The AAPSS’s annual Daniel Patrick Moynihan Lecture honors leaders in social science and public policy and offers them a platform to speak out on critical social problems.

#CWPDesign #GraphicDesign #AAPSS #MoynihanPrize #DesignForGood

Boo-lieve it or not, at CWP we focus on creative v

Boo-lieve it or not, at CWP we focus on creative visions— scary ones are a “no ghost”! Wishing you all the treats and no tricks this Halloween as we look ahead toward Frightday!

#CWPDesign #HappyHalloween #SpooktacularDesigns #GraphicDesign

Cheers to 20 years! Next week @NephCure will be ho

Cheers to 20 years! Next week @NephCure will be hosting the 20th anniversary event of their signature Countdown to a Cure NYC. NephCure works to create a better world for everyone affected by rare, protein-spilling kidney disease by leading the revolution in research, new treatments, and care. We’re thrilled to be partnering with NephCure to bring their vision to life for this gala event. Congrats on this milestone as NephCure continues to work toward their mission, moving closer to a cure each day!

#Accessibility:
Slide 1: Two black trifold invitations for NephCure’s Countdown to a Cure New York City. The invitations are set against a light gray background. They showcase white and gold lettering and gold design elements to reflect a glamorous vibe. The first invitation shows the cover, while the second invitation opened up slightly offset behind the first.
Slide 2: A save the date card for NephCure’s fundraising event, in a similar style to the invitation, with white and cold text and gold design elements.

Fun fact: Our CWP Founder (Corey) and VP of Strate

Fun fact: Our CWP Founder (Corey) and VP of Strategy (Lori) have been working together since long before CWP existed. While our memories are a bit blurry on exactly how long (much like this picture), our collaborative skills are always in focus. Just goes to show— when you find that person that you can kick ass with on a group project, you stick with them.

#Accessibility: Close-up photo of two young girls smiling broadly for the camera. Their brown hair is pulled back into ponytails and they are dressed for summer. They share a joyful demeanor.

Sneak peek into this year’s Roundup event for @c

Sneak peek into this year’s Roundup event for @cctckids!

Now in its 22nd year, the annual Roundup is held in support of advancing the cause of Children’s Crisis Treatment Center (CCTC)— a Philadelphia non-profit agency with a mission to passionately serve the mental and behavioral needs of children and families beginning in early childhood. It’s a badge of honor to partner with CCTC on this western-themed event again this year. We’re really feeling the vibes of the western starry skies. Invitations are on the horizon!

#CWPDesign #CWPEventBranding #GraphicDesign #PhillyGraphicDesigners

#Accessibility: “Save the Date” postcards for the Children’s Crisis Treatment Center’s Roundup on December 6, 2024, at 7:00 PM, at The Grand Belle, Bellevue Hotel, Philadelphia. The design features a mountain and night sky with desert illustrations on a yellow and navy background.

Today is an important day for our clients at @Neph

Today is an important day for our clients at @NephCure who are recognizing IgAN Awareness Day. IgA Nephropathy is a rare kidney disease that causes inflammation in the kidney’s filtering units, potentially resulting in kidney damage or kidney failure. To help raise awareness of this “silent” kidney disease in support of NephCure’s mission, we’re wearing our shirts in solidarity!

#Accessibility: This image shows two women wearing green T-shirts promoting “IgAN Awareness Day 2024.” The woman in the foreground is smiling, pointing to the front of her shirt, which features the text “IgAN Awareness Day 2024” and “NephCure” below it. The woman in the background is facing away from the camera, showing the back of her T-shirt, which reads, “If IgAN do it, so can you” and “Fight the silent battle against kidney disease.” The image is set outdoors with green trees in the background, creating a natural and serene environment.

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